• AI
  • Digital Workplace
  • Citrix
  • Seminar

Danoffice IT and Citrix are pleased to invite you to a VIP seminar where we set the stage for “The future of knowledge work in the age of AI”.  — combining strategic perspectives, concrete customer experiences, and an open fireside chat.

Join Danoffice IT and Brian Madden, VP, Technology Officer and Futurist at Citrix for a morning of perspectives, real-life cases and dialogue on how AI is reshaping knowledge work — and what it means for security, governance and infrastructure.

 

See the agenda 

 

The future of knowledge work in the age of AI

AI is rapidly changing what it means to be a knowledge worker — not only through new features inside applications, but through AI-powered assistants and agents that will increasingly operate across the same apps, desktops and browsers your employees already use.

 

That shift creates a new set of priorities for IT and security leaders: How do we enable productivity and innovation, while keeping access controlled, data protected, and operations observable? And how do we build the right foundations for hybrid work, securing even highly regulated environments, and a workforce with very different needs and risk profiles? 

 

Christian Fenneberg, VP Services and Dennis Bitsch Larsen VP Sales - Pharma & Life Science from Danoffice IT and Brian Madden, VP, Technology Officer and Futurist at Citrix are pleased to invite you to a VIP seminar where we set the stage for “The future of knowledge work in the age of AI”.

 

You can expect:

  • Knowledge on strategic perspectives
  • Insights from Salling Group A/S about their experience with Citrix Flex
  • Securing work with Citrix - insights about highly regulated environments 
  • Open fireside chat at the end
  • ... and much more. 

When & Where

When: June 17, 2026, from 9:00-14:15

Where: Location to be announced - Copenhagen area

Theme: The future of knowledge work in the age of AI

 

Please note: This is an invitation-only event with a limited number of seats.

 

If you are interested in receiving an invitation, please reach out to Søren Graahede at Danoffice IT. 

Agenda

 

09:00 – 09:30   Registration & croissant/coffee
09:30 – 09:45   Welcome and setting the stage by Christian Fenneberg, Vice President Services, Danoffice IT
09:45 – 10:45  

Keynote by Brian Madden, Vice President & Futurist, Citrix

10:45 – 11:15   Break
11:15 – 12:00   From strategy to reality with Persona and Citrix FLEX at Salling A/S by Rasmus Poulsen, IT Manager, Salling Group & Michael Buckler, Citrix
12:00 – 12:30   Dealing with Citrix in highly regulated environments by Dennis B. Larsen, Vice President Sales – Pharma & Life Science, Danoffice IT
12:30 – 13:30   Lunch
13:30 – 14:00   Fireside Chat – open panel discussion with Brian Madden, Christian Fenneberg and Rasmus Poulsen
14:00 –   Wrapping up by Christian Fenneberg, Vice President Services, Danoffice IT
     

 

Keynote Highlights 

 

The future of knowledge work in the age of AI: How AI is changing knowledge work — and what organizations need to do about it.

The invisible 80%: Why corporate-led AI transformations often miss the real opportunity — the judgment, reasoning, and tacit expertise inside employees’ heads.

The post-application era: What happens when the application layer dissolves and work becomes about outcomes, not tools.

Second brains and personal AI systems: How individuals are building AI-powered knowledge systems — and what that means for enterprise IT and security.

AI agents in the workplace: Why AI agents will increasingly operate like human workers — and what that means for security, governance, and infrastructure.

About Brian Madden

Brian Madden is VP, Technology Officer & Futurist at Citrix. He explors how AI is reshaping knowledge work. 


At Citrix Brian is working to connect the dots between AI, secure workspaces, and the future of work. That includes shaping our strategy, writing about the shift in knowledge work, and showing how Citrix is uniquely positioned to support the rise of AI-assisted and AI-driven workers securely and at scale.

Secure your place

Please note that this is an invitation-only event with a limited number of seats. If you wish to attend, please register through the link in your e-mail invitation. Should you have any dietary requirements or allergies, please include them when registering. 

 

For any questions regarding this seminar, or if you have not received an invitation, please reach out to Søren Bay Graahede at Danoffice IT. 

 

Contact Søren Bay Graahede