- Digital Workplace
- Security
- Citrix
- Article
Today we are working on the move. We expect to be connected anywhere, anytime and from any device. But one thing is expectations, another is reality. We see loads of technologies trying to honor the demands from the users, but there are always obstacles.
Technological barriers harming the experience. Citrix has always been in the front of the Modern Workplace-race, but now they are in the fast lane with an offer on the flexible workplace of the future. And the licenses? Yes, you have got these already.

Security in Real-Time
deviceTRUST is a new addition to Citrix’ portfolio which stands out. It assesses both internal and external devices and creates new possibilities for companies’ work on securing access to systems and data. “Citrix’ new device TRUST is built on so-called Contextual Based Access, meaning that you in real-time can see if a given device is compliant with a long list of factors. An instant compliance check for devices”, Anders says and explains that despite the harsh demands, the user experience will not be affected.
“It makes it possible to see if a given device lives up to Windows Update demands. Or if the WiFi on an employee’s home office is secure. Or if your firewall is ok. Or if a user inserts an unauthorized USB-drive into a computer. In that very second, you will be locked out”. According to Anders this is a feature clients have been asking for for a long time.
deviceTRUST - in short
Under the definition, context aware access control, Citrix has added an important function to their platform, which used to rely on 3rd party solutions. Now, the license to this feature is already a part of Citrix Platform License (CPL) and Citrix Universal Hybrid Multi Cloud (UHMC)
- Efficiency and streamlining you Zero Trust strategy
- Protects the company’s data and resources
- Reduces costs on operations
- Integrated in most Citrix software
Value for All
The next generation of Citrix is about totality. “They want us to experience a value-add”, says Anders. “Citrix has radically simplified their licenses. They have executed a line of strategic acquisitions, for example with deviceTRUST, and these additions are already included in their licenses. There has been some talk on the cost of Citrix licenses, but you need to understand that there is so much more included now.
You can experience interesting savings, since the need for 3rd party solutions is eliminated. Citrix will be delivering a great experience from endpoint to virtualized desktop, and with the new licensing structure there is great value to exploit. A lot of the things you need is already available”, he says.
“When there is news from large manufacturers like Citrix, people often think that prices will rise. But a lot of people does not know how much they actually have included already. Are you taking full advantage of your licenses? Do you actually know what you can do and what value you can get? All Citrix-clients should reach out to their trusted Citrix-advisor and ask how can I make the most from my licenses?”
Anders Wittendorff, Lead Architect, Danoffice IT
Three Wins from Citrix
Besides the addition of deviceTRUST, Citrix also now offers a technology which replaces the need for traditional VPN-solutions. A modern zero trust solution which Citrix names, Secure Private Access, SPA.
“Here you offer a granulated access to all things necessary. Furthermore, you can apply a device posture check before giving access”, Anders says. “At this year’s Citrix Unite they also presented the big news that Google Chrome Enterprise Premium is now a part of Citrix License Platform, just like SPA. This is the most trusted enterprise-browser in the World, so now Citrix also offers access to web-apps through a browser. All together we are looking at three very strong additions to the platform, looking way ahead into the future. Now Citrix positions themselves in the front because the clients do not need to assembly their own security. It is a total entity now”
Danoffice IT delivers this as part of our DOIT Citrix Service, providing the full Citrix Platform as a flexible, all-inclusive managed solution.
A Perfect Match
Not everyone saw this development coming with Citrix. “There has been a high demand for flexible solutions for the modern workplace on mobility, BYOD and much more, and here Citrix hits bull’s eye”, Anders states. “The overall reaction is that this is the perfect match. Especially people are excited for deviceTRUST. It matches up very well with what Citrix wants. It complements the approach of presenting apps and desktops securely in the future”. He continues: “German-based deviceTRUST was highly respected in the financial sector but the new additions to Citrix’ licenses are relevant to all types of organizations and are appealing very broadly. And just like the Citrix Platform now embraces a totality of things, then Citrix now appeals to its broadest audience ever”, concludes Anders Wittendorff, Lead Architect in Danoffice IT.
Ready to Unlock the Full Potential of Your Citrix Environment?
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Explore our DOIT Citrix Service – a flexible, all-inclusive solution that simplifies operations and maximizes your Citrix investment.
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